AI Insights · Timothy · April 2024
Top 5 Consumer Finance Apps in Uruguay for Q1 2024
Discover the performance trends of the top five consumer finance apps in Uruguay during the first quarter of 2024. Data covers downloads and active users for apps like eBROU, Movil Plus, OCA, Itaú UY, and BBVA Uruguay.
The first quarter of 2024 saw varying performance trends among the top five consumer finance apps in Uruguay. Here's a detailed look at the weekly downloads and active users for App eBROU, Movil Plus, OCA, Itaú UY, and BBVA Uruguay.
App eBROU started the quarter with strong weekly downloads of approximately 6.6K. However, these numbers fluctuated throughout the quarter, peaking again at about 6.9K in late January and late February. Weekly active users saw a peak of around 42.3K in late January, with some fluctuations, ending the quarter at roughly 39.2K.
For Movil Plus, weekly downloads started at 3.3K and showed a moderate decline, ending the quarter at approximately 2.3K. Active users hovered around 26.2K at the start of the quarter, with a notable increase to about 27.4K in late February before settling at approximately 24.5K by the end of March.
OCA maintained a steady download rate, starting at 2.6K and ending at around 2.3K. Active users showed a consistent pattern, beginning the quarter at 30.8K, peaking at 32.8K in early January, and closing the quarter at approximately 30.1K.
Itaú UY had a relatively stable download trend, starting at 2.4K and ending with around 1.9K weekly downloads. Active users were quite steady, beginning the quarter at 28.3K and ending at approximately 26.4K.
Lastly, BBVA Uruguay experienced a gradual decline in weekly downloads, starting at 1.9K and ending at about 1.4K.
For more detailed insights and data, visit Sensor Tower.